Since 2010, Facebook allows you to download an archive file of all your interactions with the network. It’s a 5-click easy process that your grandmother can do (more details below).
Inside the .zip, lies an ‘index.html’ page that acts as a portal to your personal data. Visually, it looks like an ad-free stripped down version of Facebook that’s actually quite relaxing.
As I’m trying to reduce my exposure to social networks, I decided to take a look at this info. By extrapolating the data of a single individual (me), I might be able to better apprehend the capabilities of the beast. In the end, it all comes down to what is tracked and what can be deduced from that.
We all gave up on privacy…
… we just don’t fully realise it.
Everything you expect is there: your profile, statuses, messages, friends, pokes (Tinder’s ancestor), photos, videos, comments, events. All of it in a 500mb zip file.
There’s a lot of material and you could sift it for hours. Most of the content is unsurprising but there are a few notable facts that are worth exploring.
- Limitless data storage period
Quite simply, Facebook never deletes anything. Unfriended friends, past relationships, former employers, previous names, address book: you name it.
I created my account Friday, September 14, 2007 at 10:59am and all my actions have been recorded ever since. I feel that for the first time in history, 10 years of consistent human behavior have been meticulously gathered, stored & analysed.